Hi! I'm Pranav

I build intuitive products and services that seamlessly integrate with people’s natural lifestyle patterns and habits.

I have used my extensive experience in user research, ideation, prototyping and testing to help large retail brands save millions of dollars in shipping costs, to help travelers find the best travel deals and to help people lose weight in a healthy and sustainable way.

I am based in the US, but originally hail from Bangalore, India. I love to travel, practice Muay Thai, run, and care deeply about environmental sustainability and human connection.

Feel free to drop me a message at pranav.sood@berkeley.edu if you'd like to connect! Thanks for stopping by!